" With so much to be aware of, awareness bracelets have reverted to signifying nothing more than color itself. Idealism has devolved into fashion. "
- Timothy Noah

The statement suggests that awareness bracelets, which were initially designed to raise attention for specific causes or issues, have now become more about style than substance. These accessories are often worn as a fashion statement rather than a genuine commitment to supporting a particular cause.

Beyond its surface meaning, the quote delves into how symbols and gestures can lose their original significance over time. The transition of awareness bracelets from being meaningful representations of support for causes like cancer research or environmental protection to mere fashion items reflects a broader shift in society where idealism is increasingly commodified. This transformation implies that while people might wear these bracelets as trendy accessories, the deeper message and intent behind them get lost amidst superficial trends.

Timothy Noah is an American journalist known for his insightful commentary on political and social issues. His work often explores how societal norms evolve and how cultural symbols change meaning over time, which aligns with this quote's focus on the diminishing significance of awareness bracelets as they become more fashionable.