" When you are in a situation or a crisis, you need to define, what is the unique role that I can play? "
- Lynn Good

When faced with a challenging situation or crisis, it's crucial to identify your unique role within that context. This means understanding how you can contribute uniquely and effectively based on your skills, experiences, and perspectives. By defining this role, individuals can more clearly see where their efforts will have the most impact.

Digging deeper into this statement reveals its broader implications beyond immediate crisis management. It encourages introspection about personal strengths and limitations, fostering a sense of purpose and direction in any situation. This approach helps to avoid confusion or redundancy by ensuring that everyone plays to their strengths and aligns with the overall goals. Ultimately, it promotes collaboration and efficiency within teams, as each member knows how they can contribute uniquely.

The quote is attributed to Lynn Good, who serves as CEO and President of Duke Energy, one of the largest electric power holding companies in the United States. Known for her leadership skills and strategic acumen, Lynn Good emphasizes the importance of clear roles and responsibilities in driving successful outcomes, whether during a crisis or regular business operations.