" When people see political ads, they think someone’s lying to them. "
- Mark McKinnon

When individuals encounter political advertisements, they often feel that these ads are attempting to mislead them or present a skewed version of reality. This perception stems from the common belief that political ads tend to exaggerate facts and omit crucial information to influence voter opinions.

The underlying message here delves into the broader issue of trust in politics and media. People's skepticism towards political advertisements reflects their growing awareness of manipulative tactics used by politicians during campaigns. It also highlights a deeper societal concern about honesty and integrity within the political sphere, where individuals feel that candidates may prioritize winning elections over telling the truth. This quote underscores the need for transparency and ethical practices in political communication to rebuild public trust.

Mark McKinnon is a prominent American strategist who has been involved with several high-profile political campaigns, most notably as a media advisor for former President George W. Bush. His insights into politics and public relations are widely respected, making his views on the nature of political advertising particularly noteworthy.