" When I did jingles, people did not know me but I felt happy if they knew the tracks. "
- KK

In this quote, KK expresses a sentiment that reflects his satisfaction when people recognize the music he composed but are unaware of him as an individual. This feeling stems from the joy he finds in contributing to popular tracks without seeking personal fame or recognition.

The deeper meaning behind KK's statement lies in his appreciation for anonymity and the intrinsic reward of creating something that resonates with a wide audience. By focusing on the quality and impact of his work rather than personal accolades, KK highlights a humility often overlooked in the competitive world of music. This perspective underscores a philosophy where the artist finds fulfillment through their craft's influence, rather than through direct acknowledgment or stardom.

KK is a renowned Singaporean singer-songwriter known for his powerful vocals and versatility across various musical genres. His contributions to the jingle industry, as mentioned in this quote, reflect his extensive work behind the scenes, creating memorable melodies that have become part of popular culture without the spotlight necessarily shining on him personally.