" We’d really like for BlizzCon to be something that the people who really really want to go, if this is something you’re really passionate about, you want to be here at BlizzCon, we’d like it to be possible for you to get here. When we are selling out in a couple seconds, it’s really not possible for a lot of people that really want to come. "
- Michael Morhaime

In the quote, Michael Morhaime expresses his desire to make sure that BlizzCon, a highly anticipated gaming convention by Blizzard Entertainment, can be accessible to those who are truly passionate about attending. He acknowledges that when tickets sell out rapidly, many fans who would love to experience the event firsthand find it impossible to secure their spots.

Morhaime's statement delves deeper into addressing the challenges of making large-scale events inclusive and enjoyable for all enthusiasts. By recognizing the frustration felt by those unable to attend due to limited availability, he highlights a broader issue in event planning: how to ensure that fan enthusiasm isn't overshadowed by logistical constraints like rapid sellouts. This quote also reflects on the importance of creating an environment where every attendee feels valued and connected with the community, regardless of whether they managed to secure tickets early.

Michael Morhaime is the former CEO and President of Blizzard Entertainment, a leading developer in the gaming industry known for popular titles such as World of Warcraft, Overwatch, and Diablo. His insights into fan engagement and event management highlight his dedication to creating meaningful experiences for gamers around the world.