" Twitter is ‘Black Twitter’. That is a brand that ‘Black Twitter’ has given itself. That’s where the hashtags happen… where the excitement is. "
- Chris Sacca

The quote highlights how Twitter has become a platform particularly vibrant and engaging for a community known as 'Black Twitter'. This group has embraced the social media network as a space where they can share ideas, engage in conversations, and participate in trending topics through the use of hashtags. The phrase "That's where the excitement is" underscores the dynamic and lively nature of interactions within this specific online community.

On a deeper level, the quote reflects broader themes about digital identity and social media activism. 'Black Twitter' serves as an example of how marginalized communities can harness technology to amplify their voices, share unique perspectives, and engage in collective action. It demonstrates how social media platforms have become crucial spaces for cultural expression, political commentary, and community building. By giving itself a brand name like 'Black Twitter', this group has also created a sense of identity and ownership over the digital space they inhabit.

The quote is attributed to Chris Sacca, an American entrepreneur and venture capitalist known for his early investments in tech giants such as Uber and Twitter. Sacca's insights into social media reflect his broader understanding of technology's role in shaping modern culture and society.