Content : (2) " Nepotism can be one of the factors that affected the industry in the past, but today, what matters is good content, talented artists and good sound. That’s what every music label, director or producer is looking for. " - Jubin Nautiyal " If you don’t have content, you don’t sell hardware. We need a suite of content of really fun, compelling experiences that aren’t just hardcore game-oriented, and when that’s good enough, it’ll be an easy decision to go to the consumer market. " - Brendan Iribe