" My own feeling on the consumer is that he – he or she looks at what it costs them to pay their bills every month as opposed to how much debt they have. "
- Kenneth Langone

When consumers make decisions about spending or saving money, they often focus more on their monthly expenses rather than the total amount of debt they carry. This means that individuals tend to look at how much they need to pay each month for bills and other regular obligations before considering whether taking on additional debt is feasible.

The quote delves into the psychology behind financial decision-making, highlighting a common behavior among consumers who prioritize immediate financial burdens over long-term debt management. By focusing solely on monthly expenses, individuals might overlook the overall impact of accumulating debt over time. This mindset can lead to poor financial choices as people may underestimate the cumulative costs and risks associated with higher levels of debt. Moreover, it underscores how consumer habits are shaped by short-term practicalities rather than long-term planning.

Kenneth Langone is an American businessman known for his significant contributions to business and philanthropy. He co-founded Home Depot and has been a vocal advocate for free enterprise and economic policies that support job creation. His insights on consumer behavior reflect his extensive experience in the retail sector and his understanding of how financial decisions impact both individuals and businesses.