" My belief is that every single major magazine cover is retouched. I don’t know how they couldn’t be. "
- Scott Kelby

In today's world of visual media, it’s common knowledge that many images undergo some form of editing or retouching before they reach the public eye. This statement underscores a belief that every major magazine cover has been altered to some extent to enhance its appearance. The idea here is that given the high standards and competition in the industry, it would be nearly impossible for any magazine cover to make it to publication without being touched up.

The deeper implication of this quote lies in its commentary on the standards set by the media industry and society's perception of perfection. It suggests a broader reality where the images we see may not reflect true representations but rather idealized versions designed to meet certain aesthetic expectations. This raises questions about authenticity, the manipulation of reality for commercial purposes, and how these practices influence public perceptions of beauty and achievement.

Scott Kelby is known for his expertise in photography and digital imaging. He is a respected figure within the industry, with numerous publications under his belt that focus on teaching photographers and designers various techniques related to image editing and enhancement. His insights often touch upon practical aspects of working in media while also offering broader critiques about the norms and practices within these fields.