" More academics should blog, post videos, post audio, post lectures, offer articles and more. You’ll enjoy it: I’ve had threats and blackmail, abuse, smears and formal complaints with forged documentation. "
- Ben Goldacre

In today’s digital age, sharing knowledge through various online platforms has become an increasingly popular way for academics to reach a broader audience. The statement suggests that more scholars should engage in this practice by blogging, posting videos and audio recordings, delivering lectures online, and publishing articles. However, it also highlights the potential downsides of such engagement by mentioning threats, abuse, and other negative consequences.

The quote underscores the importance of active participation in public discourse for academics to enhance their impact on society. By sharing insights through various media channels, scholars can not only educate but also engage with a wider community, fostering dialogue and debate around important issues. Yet, it is crucial to acknowledge that such openness can expose individuals to criticism and even harassment. The statement serves as both an encouragement to contribute knowledge publicly and a cautionary note about the challenges one might face.

Ben Goldacre is a British physician, researcher, and writer known for his work in advocating for greater transparency and scientific rigor in medical research and reporting. He has been vocal about the importance of scientists engaging with the public through various media platforms to disseminate accurate information and combat misinformation.