The quote emphasizes a significant shift within the Indian film industry, particularly focusing on Punjab's cinema scene, known as Pollywood. It suggests that the success and appeal of films are no longer primarily determined by the star power or popularity of actors but instead hinge on the quality and relevance of the story itself.
On a deeper level, this statement reflects broader changes in how audiences perceive and engage with cinema across various Indian regions. The quote underscores the growing importance of narrative craftsmanship and thematic depth over celebrity-driven content. As viewers become more discerning, they increasingly seek out stories that resonate personally or socially, rather than simply being captivated by familiar faces. This trend not only challenges traditional industry dynamics but also encourages filmmakers to prioritize storytelling techniques that can connect with diverse audiences on a meaningful level.
Sargun Mehta is an influential figure in Pollywood, known for his insights into the evolving landscape of Punjabi cinema. His perspective highlights how regional film industries are adapting to changing viewer preferences and market demands, placing greater emphasis on narrative quality and social relevance over mere star power.
