In simple terms, the statement reflects the speaker's positive experience when promoting a film they genuinely appreciate. This sentiment suggests that enthusiasm and genuine affection for a project can significantly enhance the effectiveness and enjoyment of its promotion.
On a deeper level, this quote touches upon the importance of personal connection and authenticity in any form of advocacy or endorsement. When someone is passionate about something—whether it’s a movie, an idea, or a product—they tend to communicate that passion more convincingly. This not only resonates with their audience but also makes the task of promotion much more fulfilling for them personally. Authenticity can be a powerful tool in engaging and influencing others.
The quote was spoken by Guillermo del Toro, a renowned Mexican filmmaker celebrated for his distinctive blend of fantasy and horror genres. Known for works such as "Pan's Labyrinth" and "The Shape of Water," del Toro is admired not just for his artistic vision but also for his enthusiasm when discussing and promoting his films.
