" It’s important that when kids are listening to my music they don’t think of it as their parent’s music. "
- Mayer Hawthorne

When a musician says they want their music to resonate with young people rather than just older audiences, they are emphasizing that their work appeals specifically to younger listeners. This statement reflects the artist's desire for their creative output to speak directly to the experiences and sensibilities of youth.

Delving deeper into this quote, it reveals an underlying concern about generational relevance in art and culture. By making such a statement, Mayer Hawthorne acknowledges the importance of staying connected with his target demographic, ensuring that his music remains fresh and engaging for younger audiences who might otherwise dismiss it as outdated or irrelevant because it is associated with their parents’ generation. This approach also highlights the artist's understanding of how generational divides can shape perceptions and appreciation of music.

Mayer Hawthorne is an American singer-songwriter known for his unique blend of old-school soul, jazz, and hip-hop influences. Born in 1980, he gained popularity through his distinctive style that pays homage to classic R&B while incorporating contemporary elements. His work often challenges the boundaries between past and present musical traditions, aiming to create a sound that appeals broadly but particularly captures the attention of younger listeners who might not typically explore music from previous decades.