" In getting Under Armour started, like any business, I think, number one, you need a great idea. But it’s also about who you know. "
- Kevin Plank

In starting Under Armour, Kevin Plank emphasizes two crucial factors: having a great idea and knowing the right people. These elements are essential because they lay the groundwork for any successful business venture.

The deeper meaning behind this statement underscores the importance of both creativity and networking in entrepreneurship. While a groundbreaking concept is undoubtedly vital, it often needs the support and connections provided by influential individuals to be realized effectively. Networking can open doors to funding, partnerships, and other critical resources that turn an idea into a viable business. Plank's words also highlight how personal relationships foster trust and cooperation among potential partners and customers, which are crucial for navigating challenges in the early stages of company development.

Kevin Plank is the founder and CEO of Under Armour, one of the leading sportswear companies globally. His insights on entrepreneurship come from firsthand experience as he transformed a simple idea about moisture-wicking fabric into a billion-dollar brand.