In essence, the speaker is expressing an interest in elevating or celebrating something that society typically overlooks or disregards. This could involve highlighting objects or concepts that are often forgotten and treating them as if they were precious and revered.
The deeper meaning of this quote suggests a desire to challenge conventional notions about what deserves attention or reverence. By glorifying overlooked items, the speaker aims to shift perspectives on common or mundane things, potentially revealing their inherent value or beauty through a new lens. This act of reevaluating the ordinary can encourage others to see everyday objects and ideas in a fresh light, prompting questions about why certain things are deemed worthy of celebration while others are ignored.
Edward Ruscha is an American artist known for his innovative approach to art that often blends visual arts with literature and language. His work frequently explores themes related to popular culture, the ordinary aspects of life, and the interplay between words and images. The quote mentioned here reflects his broader artistic philosophy of questioning societal norms and celebrating the overlooked or mundane.