" If success is a habit, it is a hard one to acquire. "
- Mason Cooley

Success can often feel elusive because it requires consistent effort and discipline over time. This statement suggests that success does indeed involve habitual actions but also implies that forming these habits is challenging and demands significant perseverance.

The deeper meaning behind this assertion lies in recognizing that while many aspire to achieve success, the process of consistently practicing behaviors that lead to achievement can be arduous. It highlights the notion that success is not merely a destination but a journey marked by daily actions that align with one's goals. These practices, whether it’s maintaining high standards or continually learning and improving, require sustained effort and mental fortitude. The quote also underscores the psychological aspect of habit formation; while habits can become automatic over time, initiating them and sticking to them is inherently difficult due to resistance from laziness, fear, or other human tendencies.

Mason Cooley, an American aphorist born in 1927, gained recognition for his insightful and often humorous reflections on life. His concise yet profound statements often delve into the complexities of interpersonal relationships and personal growth, resonating with a wide audience through their clarity and wit.