" I think Lena Dunham, the public figure, is – I hate the word ‘brand,’ but I’m going to use it – it’s such a brand that is so tethered to her public persona and to ‘Girls’, but also this progressive politics that she’s been more vocal about. "
- Jenny Zhang

In the statement, Jenny Zhang discusses Lena Dunham's presence in public life as a significant brand. Zhang acknowledges her reluctance to use the term "brand" but decides to employ it because it effectively captures the essence of Dunham's identity and influence within the cultural sphere. The quote suggests that Dunham’s reputation is closely tied not only to her television show, "Girls," but also to her political views, which she has increasingly expressed in public.

Zhang delves deeper into how Lena Dunham's brand encapsulates more than just her creative work; it includes her personal identity and the progressive stances she advocates for. By framing Dunham as a brand, Zhang highlights the multifaceted nature of contemporary public figures who are not only recognized for their professional achievements but also for their broader ideological positions. This perspective underscores how modern media culture intertwines an individual’s artistic contributions with their social and political commentary, creating a cohesive persona that resonates across different platforms and contexts.

The quote is from Jenny Zhang, a writer known for her work in fiction and essays. Her writing often explores themes of identity, particularly through the lens of being a Chinese-American woman, and she has gained recognition for her insightful analyses of cultural phenomena and public figures like Lena Dunham.