" I don’t know too many parents that want to feed their kids soda, but high-fructose corn syrup is cheap. The price of soda in 20 years has gone down 40 percent while the price of whole foods, fruits and vegetables, has gone up 40 percent and obesity goes up right along that curve. "
- Tom Colicchio

In the given statement, Tom Colicchio highlights a significant issue affecting dietary habits, especially among families with limited resources. He points out that while soda has become increasingly affordable over the past two decades due to the use of cheaper ingredients like high-fructose corn syrup, the cost of healthier food options such as fruits and vegetables has risen dramatically. Consequently, this shift in pricing dynamics encourages a trend towards less nutritious choices, which aligns with the rising rates of obesity.

Colicchio’s statement delves into the broader issue of how economic factors can influence dietary decisions, particularly impacting lower-income families who are often more sensitive to food prices. The affordability and accessibility of sugary drinks versus healthier alternatives create an environment where it's easier for people to opt for less healthy choices, contributing to public health issues like obesity and related diseases. This reflects a systemic problem where market forces can lead to poor dietary outcomes, despite many parents' desire to provide nutritious meals for their children.

Tom Colicchio is an accomplished American chef known for his expertise in contemporary American cuisine and his activism on food-related policy issues. He has been vocal about the negative impacts of unhealthy eating habits and has used his platform to advocate for better nutrition and food access, particularly focusing on how economic barriers affect people's ability to make healthier choices.