In simple terms, this quote suggests a method of storytelling or presenting ideas that involves leading an audience through a series of logical steps, each building on the last, until they are accepting more outlandish concepts. It’s akin to setting up dominos where one domino knocking over another leads eventually to a chain reaction.
The deeper meaning behind this quote is about gradually guiding people into accepting unconventional or extraordinary ideas by making them seem plausible through careful progression. This technique can be used in various contexts, such as storytelling, public speaking, and marketing. By starting with familiar and easily accepted premises, one can make an audience more receptive to more radical or imaginative ideas without overwhelming them immediately. The key is in the incremental nature of introducing these concepts: each step must feel logical within the context built so far, allowing for a natural progression that maintains credibility.
The quote comes from Ivan Reitman, a renowned Canadian-American filmmaker and producer known for directing popular comedies such as "Stranger Than Fiction," "Ghostbusters," and "Scary Movie." His experience in the film industry has given him insight into how to engage audiences effectively and gradually introduce them to unexpected or fantastical elements within their stories.
