When Douglas Coupland speaks about words as art supplies, he essentially means that language can be viewed just like any other medium used by artists—brushes, paint, clay, or pencils—to create works of art. Words are tools for expression and creativity, much like the materials an artist might choose to convey their ideas visually.
The deeper meaning behind Coupland’s quote suggests that writers wield words with the same intent as visual artists do when they select their mediums: to shape narratives, evoke emotions, and provoke thought. This comparison elevates language beyond mere communication, placing it in the realm of artistic creation where every choice is deliberate and impactful. Just like a painter might agonize over color choices or brush strokes, a writer meticulously selects words and structures sentences to achieve specific effects. Both mediums rely on skillful manipulation to bring life to abstract concepts.
Douglas Coupland, the author of this quote, is a renowned Canadian novelist, essayist, and visual artist known for his incisive commentary on contemporary culture. His works often explore themes such as technology's impact on society and the complexities of modern living through a lens that blends humor with poignant observation. This quote captures one facet of his broader interest in how language shapes our understanding of the world around us.