In the context of the quote, it reflects a time when fashion was not dictated by commercial labels or brands as it is today. Instead, people crafted their own clothing due to financial constraints, emphasizing creativity and personal expression over consumerism.
The deeper meaning of this statement touches on the evolution of societal values regarding identity, creativity, and individuality. In the 1970s, making one's clothes was a form of self-expression that went beyond mere aesthetics; it was an act rooted in necessity but infused with ingenuity and artistic flair. This approach to fashion allowed individuals to assert their uniqueness without being tethered to brand names or trends. It underscores the idea that creativity can flourish even under economic constraints, suggesting that authentic expression often thrives when commercial pressures are absent.
Viv Albertine is a British musician and author, best known as the guitarist for the punk band The Slits in the 1970s. Her quote reflects her experiences during an era marked by social and cultural upheaval, where creativity was channelled into making powerful statements through unconventional means, including fashion.