" Drag is involved with changing identities and not taking identities too seriously at all. That’s why drag is such a hard sell to a network – or anyone, really – because it’s up against the ego. "
- RuPaul

In simple terms, the quote discusses the nature of drag as an art form that involves changing identities and playing with them without taking any identity too seriously. Drag performers often adopt exaggerated personas or caricatures to challenge societal norms and expectations around gender and identity.

The deeper meaning behind this statement is that drag challenges our inherent ego and sense of self by emphasizing fluidity and playfulness in identity expression. This can be unsettling for audiences accustomed to more rigid definitions of who they are and what their roles should be, both personally and professionally. By highlighting the transformative nature of drag, RuPaul underscores how it disrupts conventional thinking about gender and personal identity, making it a hard sell to mainstream media networks that typically prefer predictable content.

RuPaul is a renowned figure in the world of drag performance and entertainment. Born RuPaul Andre Charles in 1960, he has been an influential voice in promoting acceptance and diversity through his work as a performer, model, actor, record producer, and television host. His insights on identity and self-expression have resonated widely across various cultures and communities.