Marshall McLuhan : (6) " The new electronic independence re-creates the world in the image of a global village. " - Marshall McLuhan " We shape our tools and afterwards our tools shape us. " - Marshall McLuhan " Advertising is the greatest art form of the 20th century. " - Marshall McLuhan " Advertising is an environmental striptease for a world of abundance. " - Marshall McLuhan " A commercial society whose members are essentially ascetic and indifferent in social ritual has to be provided with blueprints and specifications for evoking the right tone for every occasion. " - Marshall McLuhan " I wouldn’t have seen it if I hadn’t believed it. " - Marshall McLuhan