M. J. Rose : (5)

" I have favorite authors from a lifetime of reading, so there are some I’ll automatically read every time they have a new novel. Included in them: Robert Goddard, Jeffery Deaver, Sophie Kinsella, Katherine Neville, Greg Isle, Laurie King, Lee Child, Lisa Tucker, Susan Howatch, Paul Auster. Barry Eisler, David Hewson, Tracy Chevalier. " - M. J. Rose

" One Tweet can be heard ’round the world if the right people retweet it and the right people notice it on their feeds. " - M. J. Rose

" Buy other authors’ books when you go to their events. Even if you aren’t going to read it. Even if you are going to give it away. Even if you aren’t interested. Not just for the author but for the bookstore. It’s karma and just plain good manners. " - M. J. Rose

" I know some authors who have gotten $25,000 advances and put it all into marketing, others who allocate $5,000 or $1,000. " - M. J. Rose

" I began tailoring my books to cater to one or another universe of readers. I found it incredibly boring; and frankly, it felt stultifying. I’d previously been in advertising. I felt if I was going to create something to fit a specific market, I might as well have stayed with advertising. " - M. J. Rose