The quote suggests a creative approach to storytelling and genre selection in media production. It emphasizes the importance of innovation and uniqueness within one's work, whether by choosing genres that are less explored or by bringing new perspectives to well-trodden themes.
On a deeper level, this statement reflects a philosophy of staying ahead of trends while maintaining relevance and creativity. By focusing on underrepresented genres or offering fresh insights into familiar ones, the speaker underscores the value of originality in an industry often driven by conformity and repetition. This approach not only sets a company apart from its competitors but also caters to audiences seeking novel experiences and narratives that challenge conventional storytelling.
Daniel Wu is the founder of Diversion Books, a digital-first publisher known for its innovative content strategy. His quote highlights his commitment to pushing creative boundaries within the publishing industry, aiming to deliver fresh and engaging stories that resonate with modern readers while expanding the horizons of traditional narrative structures.
